That Other Ish: May 2019

Thursday, May 30, 2019

KollegeKado - Money Talks

Standout college athlete makes waves in music industry with unique sound and style

VENTURA, CA – Though Kado Brown is probably best known across the U.S. as a standout college athlete, his deeper passion is music. Flying under the radar for much of his youth, this Georgia Southern quarterback announced his arrival on the music scene with an explosion when his 2018 stadium anthem “Swag Like Chad” was embraced by ESPN and signed to a sync license through 2020. Inspired by first-year head coach Chad Lunsford, the single has been championed by more than just the fans of Georgia Southern but also by music lovers and fans of college athletics all over the world. But those initial fans of Kollege’s – first at Moorpark College and then at Georgia Southern – hold a special place in his heart.

“How they supported my music was huge,” he said. “Without their support, I wouldn’t have had as much success and I can’t thank them enough for that. It’s because of that I’ve been blessed enough to get opportunities to perform and open for some big name artists like Problem, Playboi Carti, Famous Dex, and Rich The Kid.”

Scheduled to graduate with his four-year degree this summer, KollegeKado is ready to take his early success as an artist to the next level. He’s releasing a new EP called “Dirty Gold Saturn” which takes advantage of the momentum he created with “Swag Like Chad” by offering six new “turn up vibes.” With production from notorious sound smith Yung Henny, this trap-forward production will “put some holes in the roof,” Kollege said.

“There are some tears in there too, but it runs good and will do the job of keeping people turned up for certain occasions,” he said. “It’s a project about manifestations and life experiences and trying to speak things into existence. It’s about having fun as well. One of the things I take pride in with my music is having a broad sound. With this project, I have that trap, turn-up sound but some of my earlier work has conscious sounds with more stories and things that were more personal to me. I also make music that is celebratory and braggadocios. I’m getting ready to explore some R&B vibes later this year.”

The debut single from “Dirty Gold Saturn” is a song called “Money Talks.” Kollege said he was first inspired to write the song when he got a handful of beats from Yung Henny and this was the first one he liked.

“I knew I needed to write to it because it just had a vibe,” he said. “And the phrase that kept going over and over in my head is something my pops always used to say, ‘Money talks but bullshit walks.’ I wanted to go with that quote. So far, people have related to it and it’s definitely something that will play in the clubs and people can have fun with. It’s not a song that I’m trying to get too conscious with – it’s just something for people to have fun with.”

That being said, ultimately, KollegeKado said he wants his music to inspire people to be themselves and take steps into whatever it is they want to do in life.

“I played football which was my foundation for a long time,” he said. “I learned a lot about hard work and effort and hustle, and I have transferred that into my music. I hope that through my music and my story, some people will be inspired.”

Kollege is slated to perform at the Q Club in Oxnard, California on June 9 with another live performance set for June 19 at a location yet to be determined.

To listen to KollegeKado’s music or to follow him on social media, please visit:

https://www.instagram.com/kollegekado/
https://twitter.com/kollegekado
http://itunes.apple.com/album/id/1458572686
http://itunes.apple.com/album/id/1454454831
https://andrewmasonjo.wixsite.com/stories/blog/20-questions-with-kollegekado
http://www.southernpigskin.com/sun-belt/inside-swag-like-chad
https://www.wjcl.com/article/swag-like-chad-a-hit-in-statesboro/23123096
https://clemsontigers.com/wp-content/uploads/2018/09/Georgia-Southern-Game-Notes.pdf
https://www.studentvoiceonline.com/4010054/student-life/student-pursues-his-music-and-athletic-dreams-to-success/

Monday, May 27, 2019

Lighta6000 - Been There Done That

Lighta6000 announces his arrival to the music scene with new anthem ‘Been There, Done That’

CHICAGO, IL – Lighta6000 is a hip hop artist with the kind of pedigree and experience that one would expect comes with superstardom. But this under-the-radar musician who has rubbed shoulders with some of the industry’s greats for many years – such as Diplo, Skrillix, ASAP Rocky and Bankroll Fresh, to name a few – is just starting to get his name out there. With the release of his new single “Been There, Done That”, it’s highly unlikely he’ll continue to go unrecognized.

This first solo project is a powerhouse single that is already making waves throughout the Midwest and should hit East and West Coast audiences soon. Recorded at 2Chains Studio in Atlanta, the single is an anthem for anybody who has ever had to do something that they didn’t want to do. Underneath a pounding club beat, Lighta6000 weaves lyrics that inspire others to embrace their obligations while chasing their dreams.

“That song has a history and a weight to it,” he said. “There were so many big names in the studio when I recorded it. I made it three days before Bankroll Fresh died, and it was the last time he was in that studio. I got locked up for a year about a week after I recorded that song too, so a lot of people who knew about it and had heard it once or twice have been waiting a long time for this song to hit the streets. It’s the perfect first song for me to release but I already have five more singles and three mixtapes in the works yet to come later this year.”
Though his home base is in Chicago, Lighta6000 has been building an audience in Atlanta and other parts of the Deep South as well. His name derives from a nickname he got from friends in school during his high school years. He recalls making a fashion statement with his wardrobe during those teenage years when he would wear bright skinny jeans paired with Chuck Taylors and gold chains every day.

“People started calling me Highlighter,” he said. “Every day, I was wearing bright green or yellow or white or pink pants with the gold chain every time. I also started rapping a lot during that time and so people would always refer to me as Highlighter. When I got serious about my music, I decided to keep ‘Lighta’ but I wanted to put some numbers on it like Andre3000. My goal is to be three times more successful than what he was so I added ‘6000’. Plus, that shows the level of quality I’m gonna bring with my music. Lighta6000 is full force. It’s the ultimate number. And it shows people that I’m going to Live Ill and Go Hard Til Absent.”